We're not talking about your run-of-the-mill spelling mistakes, like an extra l inuntil or a missing e intemperature. These are unconventional misspellings : many of them deliberate, some at least rational, and still others determined by forces beyond human control.
- Divergent Spelling
Froot Loops (the name of a breakfast cereal), Krispy Kreme (a chain of doughnut shops), Mop & Glo (a floor cleaner), and Mello Yello (a soft drink) all rely on divergent spelling: the deliberate misspelling (or a nonstandard alternative spelling) of one or more words.
Divergent spelling isn't limited to brand names. As indicated by such song titles as "Berzerk," "Reflektor," and "Time 4 Sum Aksion," it's also popular among some members of the music community. - Cut Spelling (CS)
According to the introduction to the Cut Spelng Dictionry, "CS simplifys over one english word-typ in thre--wich dos not of corse mean that this proportion of words in any one text wil be cut."
3. Eye Dialect
Eye dialect is the use of nonstandard spelling to represent regional or dialectal variations of English, such as writing haftafor have to, or (in Mark Twain's Huckleberry Finn) sivilize for civilize (in British English,civilise).
Eye dialect was a favorite device of many 19th-century American humorists, including Petroleum V. Nasby ("There hezn't bin anythin amoozin in Dimocrisy for the past five years") and Josh Billings ("Originality in writing is as diffikult as gitting a fishpole by the side ov a trout brook--aul the good poles hav bin cut long ago")
5 Folk Etymology
In some ways similar to inverse spellingand mondegreens, folk etymology refers to a change in the form (and/or pronunciation) of a word as a result of mistaken assumptions about its history, composition, or meaning.
Familiar examples include very close veins(for varicose veins), sparrow grass (forasparagus), and chaise lounge (for the French import chaise longue).
6 Cupertino Effect
The term Cupertino effect is derived from the practice of early spellcheckers to change the word cooperation to Cupertino (the headquarters of Apple Inc.). It refers to the tendency of spellcheckers to replace a word that it considers incorrect (say, prosciutto) with a wholly inappropriate word (like prostitute).
In some ways similar to inverse spellingand mondegreens, folk etymology refers to a change in the form (and/or pronunciation) of a word as a result of mistaken assumptions about its history, composition, or meaning.
Familiar examples include very close veins(for varicose veins), sparrow grass (forasparagus), and chaise lounge (for the French import chaise longue).
6 Cupertino Effect
The term Cupertino effect is derived from the practice of early spellcheckers to change the word cooperation to Cupertino (the headquarters of Apple Inc.). It refers to the tendency of spellcheckers to replace a word that it considers incorrect (say, prosciutto) with a wholly inappropriate word (like prostitute).
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